Advertising on traditional media (television, radio, newspapers, billboard and specialized magazines) is expensive and is decreasingly profitable. The Monlieu web agency will help you to take the web marketing turn and reach potential customers who are in the process of purchasing your products or services.
It is obvious that the consumers are abandoning the directories for large search engines such as Google. Fast, precise and much richer in information than other media, search engines offer thousands of answers to the users’ requests. As a result, companies that are not able to position themselves favourably in the result pages are quickly overshadowed. This is where paid referencing (Pay-per-click or Google advertising) proves to be a winning strategy!
An audit of your company’s website will be carried out in order to evaluate its performance and determine what improvements we could make to it. We will suggest you ways to make your website effective and optimized for search engines according to the latest web marketing trends. For AdWords online advertising to be profitable, a well structured website containing a wealth of information about your products is crucial.
We will submit our final report within 30 days after reception of all the necessary documents.
In order to best serve your interests, our rates are based on the current value of online and paper directory advertisement.
Monlieu guarantees that its solutions will be more profitable than your current advertisement program.
Creative vs directive
TV, radio, newspaper, billboard, mail and flyer advertisements are all intended to generate a need to buy a product or service. These media are said to be intrusive because they impose themselves upon the targeted customers.
Search engines and directories allow us to reach customers who are looking for a product or service. Unlike creative advertising, directive advertising is intended for customers who are trying to fill a particular need. Directive advertising acts at a key moment in the purchasing process; when the customer is ready to buy. These media are said to be non-intrusive because they don’t impose themselves upon the targeted customers.